v1 drafts for review. 3 campaigns, 6 emails over 20 days, every step A/B tested.
🟡 DRAFT - review + reworkno em-dasheslinks kept out on purpose
How this maps: ICP Sales A (→ David) and ICP Sales B (→ Julia) share the same ICP sequence; only the sender swaps. Partner (→ David) uses the Partner sequence. Cadence: Day 1 opener · Day 3 the shift · Day 6 how we do it · Day 10 proof · Day 15 offer · Day 20 breakup. Variables:{{firstName}}{{companyName}}{{personalization}} (the AI-written, page-aware opener) {{senderName}}
Before this goes live
Verify the proof. The "under a quarter" result and "recognizable brands" lines are placeholders. Swap in a real (anonymized if needed) proof point and logos you're cleared to name.
Confirm the audit offer. Step 5 promises a free AI visibility audit. Make sure that's a fast, repeatable motion before it ships.
Deliverability. No links by design. Add a booking link only once inboxes are warm, or keep the "reply with a time" CTA.
Compliance. Copy never says "I saw you on our site." It stays value-led, so it reads as normal outbound.